Consulting, conceptualising & building
Working with private UK investors to develop an MVP that would cater to the food and beverage industry — hotels and bars.
The brief
Private UK investors wanted to enter the food and beverage space with a product built for hotels and bars. What they had was a market opportunity and a hypothesis; what they needed was a defined product, a designed experience, and enough of a build to put in front of the market.
What we did
We managed a discovery phase to define the product's purpose, then worked across the full span of the concept:
- product conceptualisation, from opportunity to defined scope;
- customer and staff user journeys, mapped end to end;
- a design toolkit for the platform's interface language;
- a four-month technology build to deliver the MVP.
The outcome
The investors came out of the engagement with a working MVP rather than a deck — a product they could demonstrate, test with venues, and take forward into funding and further development.
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